There is something quite nostalgic and magical in boutique shopping. Boutiques are usually a space that provides a unique shopping experience and where you feel, as soon as you come in, the passion, the care and the attention for detail of the founder or the team behind it.
Returning from our trip overseas, Claire and I realise how special and rare boutique shopping has become. Strolling the streets of Paris, London and Brussels, we saw how cities are invaded with mass production chain stores. Those stores, for most of them, are following a fast fashion business model, which usually means that quality is override by quantity.
We also realised during that trip how mono-brand stores are dominating the streets, offering customers a single-brand narrative shopping experience. It is easy to see how easier it would be to manage a one brand only store, but is there not something quite special in providing a space where customers can experience the diversity and uniqueness of having an array of great labels reunited under the same roof, and therefore having the opportunity to mix and match uniques pieces to create a one of a kind style?
Our trip definitely made us realise how special we are at Enzo&Toto. It made us proud and wanting to excel even more in what we are doing. Our curated selection of unique niche brands offer you high quality garments that will follow you through time and places. We also pride ourselves on our personalised customers service and our outstanding styling skills, which make every visit to our shop special, and have you leave feeling beautiful, unique and proud… for many seasons to come.
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